Blog post-Typographic Innovaion

I have learned about historical typographic innovation can help the design be more artistic and special. Typographic innovation is based on the normal type face. However, it changes the design from the normal one to the creative one.

The design here, the words “The runners-up”  is typographic innovation. “The”  and “Up” don’t change, the feeling of the “Runners” relates to the illustration on the back ground, which is the equipment of a band. Therefore, the client would like it due to the type relates to the poster. It is successful.

This is a design of typographic poster. Typographic innovation is using here as well. The designer is using san serif, he/she changes the size and the weight of them like so many cube. It gives people a feeling of cuteness and bauhous. Colours are using as well to catch people’s eyes.

In this design, the type looks like cube and in the middle, some letters have a circle inside. Cute feeling shows here and attractive. The type colour relates well to the background colour. It is using three primary colours on the background. However, the yellow part, it is a little hard to read.


Blog entry-Contents


The organizational logic of the design is legibility and relates to the book. Flush left is using as well to show the organization. It is using handwriting font. Size of the main title is the largest, and then the sub title, the size of information is the smallest. All the titles are using bold. The font usage, size and weight pertains to legibility and appropriateness. It is also using tab here. The design of the layout helps communicate the content of the book. Not only the type font but also the feeling of the format.


The is a design magazine. Therefore, the contents relates to the magazine. The contents only on the right side of the page. Page numbers show before the content, which are also emphasized by the red colour and bold. Title is using Cap. Font usage is serif, which give reading a feeling of design. It pertains to legibility and appropriateness. The layout is also purely functional. The design of the layout help communicate the content of the book. The font usage and illustration on the left relates to the design magazine.


The organization of the design is clean and tidy. It is using tab here to show the organization. The reader will know what page to see if they are looking for some specific information. The gird is also looking good here. Font usage is Serif, the weight of the title is using bold, and the detail is using regular. Main titles are a little bit bigger than the details. There are some more other information on the left. The layout is purely functional and the design of the layout helps communicate the content of the book. It is a book of design, the contents here relates to the content of the book. Empty space balances the whole design.


The design is using 3 columns here to show the contents. It is different from other contents. Font usage is San Serif type face. The main title is using bold. Others are using the regular size. So that the reader can know it right away. The page numbers are following behind the information. It pertains to legibility and appropriateness. The layout is purely functional, the design of the layout helps communicate the content of the book. The organization of the content is legibility and tidy. It relates to the content of the book, which is about web.

Blog entry-Typographic Systems

All the images were being take from a magazine called PRINT.

 Axial System

Information are organized to the left or right of a vertical axis.

Axial System makes the type more organized, clearer when audience read it. Different colour shows different parts of the information.

Bilateral System

Huge title at the top, type in red colour are the sub titles, the rest of the type are the detail.

Bilateral System consists of a single axis with lines of text centred on the axis, so that audience can read it easily and get the title right away.

Dilatational System

Circles dilate from a central point. This photo of type is using Dilatational System, which shows a pretty good looking design. If look at it from the distance, I wouldn’t think it is using type to design.

Radial System

In the image, different colours are using here for the Radial System. The words are organized to extend from a central point of focus like rays. It makes the image more interesting, audiences won’t feel bored when they read it.

Random System

This is using Random System, the elements place randomly, without definite aim.

The elements place in different way, horizontal and vertical. The weight of the types are also different.

This system, designers can do whatever they want, make the design look interesting and professional.

Design Process category: icon research

I was attracted to this set of icons because the style of the set of icon are using Hello Kitty. The set of icons are really cute and lovely. Most of girls will be attracted by this set of icons, especially the girls who are really like Hello Kitty.

The icons are for the Apps in phone. There are camera, email, earth(internet) and bird(music) to show that the icons are for the Apps.

The icons background are using pink which is for girls. And the icons are mostly using white, red or any other light colours to match the main cartoon pattern. Most of the icons are using the face of Hello Kitty, bird, egg, envelope or other symbols. They are all the same style which contribute to conveying the message. Not only the colour, but also the symbols convey the message. The only thing that I don’t think they works is the size of them.